Summary: Clear community communication is crucial for resident satisfaction and retention. BuildingLink makes it fast and simple to get in touch with residents, wherever they are with whatever message you need to share.
Clear communication with residents makes people feel heard and valued, as well as keeping everyone informed. In fact, community communication is priceless, particularly when it comes to great property management. Consistent and transparent communication fosters trust between residents and building management teams.
But it’s not always as easy as it sounds. There are a million and one things to do each day when you manage a large community. Contacting each of your residents about changes in the building or with invites to community events can take a large chunk out of your day. Particularly when different residents prefer different communication methods.
BuildingLink makes community communication easier. We don’t limit the number of messages you can send or charge you per communication. So, no matter what your resident’s preferred method of receiving news is you can always keep communication flowing!
What is the best way to handle community communication?
While most Australians regularly access the internet and use digital technologies, we use them differently, depending on our preferences.
- Millennials reach for text, email and social media for their communication needs.
- Generation X balances digital comms with traditional phone and snail-mail for important issues.
- The Boomers are happy enough with email but sometimes prefer the personal touch of telephone calls and face-to-face communication.
While email is the common thread, it’s not always the best method for community communication – particularly if you’re handling sensitive issues or emergencies. Private forums, emails, SMS and community noticeboards can, and should, be used. Which is best depends on the message, the circumstances and the person receiving your communication.
Three simple ways to clear community communication
Residents can share their preferred communication style with building management teams when setting up their details in the resident portal. BuildingLink makes it easy to use all communication channels with your community.
Email me!
Remember how email was the common thread for all ages when it came to receiving information? Sending emails to all residents via BuildingLink is fast and simple. We recently updated the email send module so it’s easier to send emails to everyone or only specific groups within your community.
Adding your own personalised email templates makes getting your message across quickly and in an attractive format simple for building management teams. It’s perfect for community invitations, seasonal notices, or regular communication with residents.
Find out what they’re thinking with surveys
The best way to find out what someone is thinking is to ask! Gauging opinions on specific issues is an important part of community communication. BuildingLink’s communication module includes functionality to build surveys for your community. These can be accessed via the residents’ portal.
Simply asking people for their opinions builds trust. It makes them feel valued and an important part of your community. Our online tutorial shows you exactly how to build a community survey so you can get started today!
Words of warning: emergency broadcasts
When things aren’t quite going to plan, you need to get your message across fast! Emails can take a while to be noticed and read. Most of us respond immediately when our phone rings or pings with a new notification. Emergency broadcasts take advantage of that by going straight to residents’ smartphones as an SMS or voice message.
They’re simple to create and can even be saved so your next emergency message goes out even faster! Learn how to send emergency broadcasts with our tutorial clip.
Clear community communication needn’t take large chunks out of your busy day. BuildingLink lets you create one message and distribute it quickly and easily to anyone and everyone in your building, without additional fees. Learn more about our communication module by browsing our communication module tutorial playlist, or book a free demo of our system to learn more!